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Moto Omni 360°

Motorola asked Manifest to provide creative support for the Moto360’s fitness-focused app, Omni. With only a few brand guidelines, we partnered with Motorola stakeholders on the interaction, branding, concepts and the overall app design.

XW: Creative Director
Manifest: Agency


Discover

We started with competitor research, stakeholder interviews and a Best Practice and Learnings presentation.

Competitive Landscape


Visual Exploration

Bullding from the Moto brand identity, we estables a story for the Omni 360 and used that as a launching point for the visual language.

Brand Tone

Visual Language Exploration


Detailed Design

Multiple rounds of detailed design developed in an agile process along with the User Experience team.

Interface Layout Examples - Round 1

Interface Layout Examples - Round 2

Interface Layout Examples - Round 3


Production

A detailed production and style guide worked out with the tech team ensured an easy build.

Heart Rate Screen

Heart Rate On Demand Screen

Steps Screen

Weekly Summary

Activity Screen

Monthly Summary